Clavis Insight Index: US Pet Online Category Report

Pet owners are willing to spend big money on food for their loyal companions; last year weighing in at $27 billion alone. Approximately 42% of the market, or over $11 billion, is either being purchased online or is digitally influenced. This proves that it is vital for US brands to position themselves for success in the online channel.

Clavis Insight analyzed the pet food market in the US to identify which brands are winning the digital shelf. Download our US Pet Food Online Category Report and see which brands are out-performing their competitors on key online retail metrics such as: Online Product Availability, Ratings and Reviews, Search Rank, and Product Content Integrity.